LinkedIn has become ever more the go-to source for business leads and connections, but only if you are able to get out of the beginner mode. There are many great features that enable you to make connections, share content and extend your reach exponentially, but to be able to make the best use of these you need to be not only active but smart.
The best way to mine LinkedIn for leads and sales is to get active here. In order to help you get going with that, here are 10 terrific LinkedIn tips.
Customize your profile URL - Don’t forget to customize your URL with your or your company’s name. This of course lends an air of professionalism to your page.
Put a LinkedIn Profile Badge on your site - An easy task to do and a nifty tool for increasing connections and site authority. Pick from a few different designs.
Optimize your Company Page - Utilize all the features you can on your company page in order to make it stand out from the crowd.
List your skills to get endorsements - Be sure you list your particular skills when filling out your profile. This enables your connections to make that easy + click to endorse you for any of these they’re aware of.
Utilize your LinkedIn Groups - Joining and contributing to LinkedIn groups provides you with a couple of great advantages. This gives you the ability to send messages to members of the group who you are not level one connected with, and also the ability to view profiles.
Make Showcase Pages - Peviously you would use the Products & Services tab, but no longer. Now you simply need to create a Showcase Page to feature your products and services.
Directly Email your LinkedIn Group - Known as LinkedIn Announcements, you are able to mail all the members of your LinkedIn group once per week.
Get LinkedIn to send you leads with Saved Searches - By saving your searches on LinkedIn they will send you new leads according to the search parameters you entered. Can you say free leads?
Ask Your Connections for Introductions - Mine your current connections and ask them to introduce you someone they are connected to that you would like to be. You’ll be surprised at how many will say yes.
Reorder Your LinkedIn Skills - You now have the ability to edit your skills and within that you can reorder your skills to emphasize what you’d like to. It can also help reduce the number of no-picture endorsers present there.
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