Author Archives: Linda Bayko

Why Business Cards Are Still a Vital Marketing Tool

Whether it’s social media or a website, most local businesses have a variety of digital marketing tools at their disposal. Of course, this doesn’t mean that offline measures aren’t still effective. The good, old-fashioned business card, for example, is still … Continue reading

Posted in Internet Marketing, Orlando Internet Marketing Consultant | Tagged , | Comments Off

These Offline Marketing Mistakes Are Hurting Your Business

While online marketing is obviously very important, it doesn’t mean that local business owners should ignore offline strategies. Even in the newspaper business – a dying industry – three-fourths of advertising revenue comes from offline ads. This proves that entrepreneurs … Continue reading

Posted in Internet Marketing, Orlando Internet Marketing Consultant | Tagged , | Comments Off

3 Email Marketing Myths to Ignore at All Costs

Whether local business owners know it or not, email marketing is still a powerful force. Of course, this is only the case if it’s utilized properly, and one of the quickest ways to fail in this endeavor is by not … Continue reading

Posted in Internet Marketing, Orlando Internet Marketing Consultant | Tagged , | Comments Off

3 Marketing Strategies That Never Go Out of Style

Technology has evolved in leaps and bounds over the last few decades. Even with all of this advancement, though, the old adage of a true classic never going out of style still holds true. While most people might think of … Continue reading

Posted in Internet Marketing, Orlando Internet Marketing Consultant | Tagged , | Comments Off

3 Marketing Tips You Can Do on Your Own

Working with a marketing manager can provide a company with years of expertise in the promotional world. When it comes down to it, though, there are some things digital marketing agencies don’t do. While the following do-it-yourself marketing tips cannot … Continue reading

Posted in Internet Marketing, Orlando Internet Marketing Consultant | Tagged , | Comments Off

Does My Business Need a Social Media Manager?

In 2005, only around 5 percent of Americans were using social media. By 2016, this number had grown to nearly 7 out of every 10 citizens. This tremendous growth makes it relatively easy to understand why so many businesses utilize … Continue reading

Posted in Internet Marketing, Orlando Internet Marketing Consultant | Tagged , | Comments Off

How Local Businesses Can Tweak Their Email Marketing

Although more local businesses are coming around to the fact, there are still many that don’t realize how effective email marketing can be. In fact, 73 percent of Millennials prefer email over other forms of marketing communications, and since they’re … Continue reading

Posted in Internet Marketing, Orlando Internet Marketing Consultant | Tagged , | Comments Off

3 Tips to Attract New Customers in Every Industry

Building customer loyalty is the one surefire method of success in the business world, but before this can even begin, local businesses must attract new customers. The methods of doing this can vary by industry, but as it turns out, … Continue reading

Posted in Internet Marketing, Orlando Internet Marketing Consultant | Tagged , | Comments Off

Find Success in Guerrilla Marketing by Avoiding These Myths

Guerrilla marketing is a form of experiential promotion that focuses on novel marketing ideas. When the film Carrie was coming out, for instance, the producers rigged a coffee shop to frighten unexpecting customers who saw a woman show off “telekinetic” … Continue reading

Posted in Internet Marketing, Orlando Internet Marketing Consultant | Tagged , | Comments Off

3 Local Business Tips for Successful Facebook Ads

Facebook has long been the king of the hill when it comes to social media. Businesses recognize this, and this has led many to increase their focus on the social platform. This can be seen by the fact that, between … Continue reading

Posted in Internet Marketing, Orlando Internet Marketing Consultant | Tagged , | Comments Off