Monthly Archives: August 2013

Now That Twitter Ads Are Available to All, Is Twitter the Tool of Choice Now?

Twitter announced on April 30th that its ad platform is now accessible to all that want to give it a whirl. For more than a year testers have been using the program, and Twitter has been soliciting user feedback and … Continue reading

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Don’t Forget About SEO in Your Startup

One of the most significant mistakes that a startup website could make is to totally ignore SEO from the beginning. It is a substantial task to try, especially if you’re a new comer to online marketing, but we feel it’s … Continue reading

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What the Real Deal About Google+?

So, have you signed into your Google+ account today, or updated your business page lately? Quite possibly not, although this is a rather common scenario playing out over the Web, as Google+ struggles to find its audience and usefulness. Many … Continue reading

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Top 3 Metrics You Can Safely Forget About

The term “vanity metrics” has made its way into the marketing vocabulary recently, and for good reason. What many use to determine “results” can quite often be misleading and due to this, it’s worth taking a look at some of … Continue reading

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What Not to Do On Facebook

Anyone watching “Kitchen Nightmares” starring Gordon Ramsey a few weeks ago in the episode featuring Amy and Samy Bouzaglo of Amy’s Baking Company in Scottsdale, Ariz. must still be shaking their heads in amazement for the social media fiasco that … Continue reading

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What About the Smaller Daily Deal Sites?

Many small business owners are asking not only if Groupon and LivingSocial going to remain afloat, but are they a viable option for smaller business such as theirs? Or will a smaller daily deal site be more likely to be … Continue reading

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5 Simple Ways to Make Your Email Marketing Profitable

You probably have heard all sorts of disparate predictions about the demise of email marketing, but what the evidence shows is that it’s still a very integral component of your online marketing mix, both now and down the road. According … Continue reading

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Using Google Hangouts Yet? Why Not?!?

Google is known for developing new programs and then getting rid of them if they don’t work out. Anyone remember Google Wave, Google Buzz and now Google Reader? While many have predicted much the same fate for Google , an … Continue reading

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Writing Persuasive Copy that Gets Results!

If you hope to sell anything to anyone on the web then it is vital that you figure out how to craft persuasive copy. Not very tough you say? Perhaps until you’ve tried it once or twice. Then you start … Continue reading

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This Just In! – The Web Design World is Indeed Flat!

There a brand new trend that’s sweeping the web design industry called flat design. You might not have heard about it yet, but you’ve surely seen it. The thing is, it’s not really all that “new”, as Microsoft more or … Continue reading

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