Monthly Archives: August 2016

Why Every Small Business Should Focus on Mobile Marketing

Technology has certainly done great things for improving revenue, but it has also added to the work we need done daily. This extra work, however, will surely pay off if you are doing it right. If you have a robust … Continue reading

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Your Web Marketing Strategy Could Fail Over These Analytics Blunders

You can use your analytics software to see how many people have visited your page during any period. Most often, though, this number will have internal traffic counted as well. Internal traffic is that which derives from your own employees, … Continue reading

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Helping Consumers Find Your Business with Local Marketing

No business can be profitable without marketing, but the best techniques will falter if people are struggling to find you. Local marketing aids in this endeavor, and if your strategy is solid, you will be easy for consumers to find … Continue reading

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Small Company Trends to Prepare You For 2017

EMV payments have been on everyone’s mind since regulations were released in 2015. These payments require cards be inserted to read a chip rather than swiped. In February 2016, only about 25 percent of American debit cards had these chips, … Continue reading

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How Smart Local Business Owners Are Increasing Organic Search

Great search engine optimization is essential for improving your site’s click-through rates. And while these strategies certainly help, you must notice that there are countless other great click-through tactics out there. When you invest time to do these right, your … Continue reading

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The Primary Advantages of Letting Pros Handle Small Business SEO

More Access to Critical Tools SEO Rules are Continuously Changing SEO has been around longer than most digital marketing forms, so it only makes sense that local company owners would think they could learn the secrets of the pros. Unfortunately, … Continue reading

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3 Strategies to Get Customers Engaged With Email Marketing

While a “20% off” coupon will definitely get some attention, you need to offer something free that has real value. Maybe you had an eBook or white paper crafted, or maybe you are willing to perform a minor service free … Continue reading

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The Digital Marketing Myths That Could Destroy Your Organization

There are innumerable business owners out there who think a blog, regardless of how it looks, is good enough. In reality, buyers must find value in a blog for it to be successful. Your blogs should also appear professional in … Continue reading

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