Why Every Small Business Needs User-Generated Content

Local companies must strive to generate great content for their website and social media pages. They may be able to take a rest, though, by using user-generated content (UGC). This is content, whether it be reviews, Q&As or even simple posts, that is created by consumers rather than your business. A full 85 percent of consumers think UGC is more powerful than content created by brands, but there are several other benefits as well.

GP - UserGenContent

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